the difficulty in evaluating a product. Our choices are limited to our
alternatives, therefore we must explore our options and establish our
criteria to make a decision and base it on the least detrimental or most
beneficial impact on the environment. Sometimes there is no perfect
GF takes the position of
defining the best choice as consistent with Executive Order No. 13101
because it looks at products in relationship to their alternatives.
"Product equal or less than impact than similar products used for the same
purpose." Each product decision has a unique and different set of
circumstances you need to be aware of. You can feel justified and
right/confident by making the best decision based on a balanced
You need true, verified,
current information with decision practices accepted in the industry by
your peers to make the best decision for your client or customer.
GF lists the top ten
factors (please see
chart below) for each flooring category to simplify and clarify making
a decision. For example look at the
10 criteria we use
when considering how “green’ Bamboo is.
The information you
receive from GF is verified and consistent with EPA Guidelines for
environmental claims, guaranteed by a $2 million insurance policy to be
accurate. GF backs you and your client throughout every project.
criteria or emphasis can be different from one flooring category to
another. For example, wood flooring and residential carpets need two
different top ten lists with different emphasis on each item. It's obvious
carpet components cannot be regrown (not renewable) compared to wood
flooring. If you would like to see how the below criteria is applied to
various GF product categories click here.